What should I ask before hiring a marketing agency?
Hiring & Budget — answered straight, by an operator who builds these systems rather than an agency selling them.
Who does the actual work; what specifically ships each month; do I own the domain, site, content, and data; what happens if I cancel; can I see results for a client in my trade and market; and what is the contract term. Hesitation on ownership is disqualifying.
The longer version
Two answers should end the conversation. Guaranteed rankings — nobody controls the algorithm, so a guarantee is either meaningless or fraudulent. And a site you do not own, where cancelling means losing the pages you paid for.
Ask what happens to your rankings if you cancel. A well-built site and a fixed profile keep working for a while; a rented site disappears instantly. That single answer tells you whether you are buying an asset or a subscription.
More on hiring & budget
Other questions
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