For the trades Roofing · Plumbing · HVAC · Electrical · Real Estate +14 more
Own your market.
If you roll a truck, work a roof, or sell a house, I build the machine that keeps your phone ringing: websites, AI receptionists, CRMs, Google Ads, and SEO — for roofing, plumbing, HVAC, electrical, real estate, and fourteen more trades. Run in my own business first, then built for yours.
The math.
[ 02 / WHY NOW ]Roofing, HVAC, plumbing, electrical — the trades leak more revenue to missed calls and slow follow-up than to any competitor. Processes, automations, and agentic AI plug the leak. The numbers aren't subtle:
of calls to home-service businesses go unanswered
SERVICETITAN · 50K+ CONTRACTOR LINESof callers who hit voicemail hang up without leaving a message
INDUSTRY CALL STUDIESof customers hire the business that responds first
LEAD CONNECTmore likely to win the lead when you answer inside the hour
HARVARD BUSINESS REVIEW · 2.2M LEADSof residential contractors meaningfully use AI today — that gap is your head start
2026 CONTRACTOR SURVEY · 1,000+ FIRMSof contractors already using AI say it gives them a competitive edge
2026 CONTRACTOR SURVEY · 1,000+ FIRMSFifty-three industries. By name.
[ 03 / SECTORS ]No generic “home services” hand-waving. Every industry gets its own systems, its own page, its own plan — across 212 markets on the West Coast — Oregon, Washington, California, Idaho and Nevada.
What I build.
[ 04 / CAPABILITIES ]Platforms & CRM
Full operating systems — lead capture to close, pipelines, routing, multi-tenant white-label.
AI systems
Voice receptionists, SDR agents that work the follow-up, and assistants grounded in the business's own data.
Growth engines
SEO, paid ads, email and SMS — run to booked-revenue numbers, not vanity dashboards.
Telephony
Multi-line dialers, call routing, compliance — the phone treated as the core system it actually is.
Custom apps
Purpose-built software for how an operation actually runs — calculators, portals, internal tools.
Brand & web
Sites built to rank and convert, with a brand you can spot from a truck two lanes over.
How I operate.
[ 05 / PRINCIPLES ]Operator first, vendor never. The core stack runs in my own business before it runs in yours.
Dogfood everything
My own companies run on my own systems before a single customer does. Live deals, real phones, real money.
Judged on revenue
Impressions don't pay invoices. A system either books revenue or it gets rebuilt.
Own the stack
Own the domain, the data, the pipeline, the customer list. Renting your business from platforms is how you lose it.
Speed is a feature
Ship in days, learn in public, fix fast. Momentum compounds harder than perfection.
[ 06 / CONTACT ]
Let's build something real.
Partnerships, projects, or a straight question — I read everything and answer fast.




