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Systems built for insulation.

I build for insulation contractors specifically. You deal with rebate paperwork, seasonal demand, and invisible-product selling — your systems should be built around exactly that.

Short answer

Derik Bannister builds websites, local SEO, answer engine optimization, Google Ads, AI phone answering, and CRM systems for insulation contractors across Oregon, Washington, California, Idaho, and Nevada. The trade-specific pieces: rebate-and-incentive pages, energy-savings calculators, and seasonal attic campaigns. Flat pricing, and you own the work. Call or text 530-736-7085.

What I build for insulation contractors

Beyond the core stack — a ranking website, answer-engine visibility, dialed Google Ads, an AI receptionist that answers every call, and a CRM that never forgets a quote — insulation contractors get the trade-specific stack: rebate-and-incentive pages, energy-savings calculators, and seasonal attic campaigns.

The full stack

Websitesfast, search-first websites built to convert calls and quote requestsSEOthe local search systemAEOgetting your business named and cited when people ask ChatGPT, Gemini, Perplexity, and AI Overviews who to callGoogle Adssearch campaigns and Local Services Ads that buy jobs, not clicksAI Answeringan AI that answers every call in seconds, any hour, books the job, and escalates real emergencies to youCRMa pipeline that chases every estimate, logs every call, and never lets a quote die in silenceEmail & SMSseasonal campaigns, estimate follow-ups, and reactivation that turn your existing list into booked workReviewsreview requests after every job, responses in your voice, and problems routed to you before they go publicSoftwareinternal tools built around how your operation actually runsLanding Pagessingle-purpose pages built for one service and one city, tuned until the conversion rate movesLocal Services Adsthe Google Guaranteed badge and pay-per-lead placement above every other ad on the pageGoogle Profilethe single highest-leverage local assetCall Trackingnumbers on every channel so you know which marketing actually produced the callContentarticles, guides, and service explainers written to rank and to answer the questions buyers actually askSite Carestatic hosting, uptime monitoring, backups, and the small changes you need without waiting on a queueAutomationthe repetitive parts of your operation handled by softwareBookinglet customers book a real slot on your calendar at midnight instead of leaving a voicemailMeta AdsFacebook and Instagram campaigns for the offers that sell on interruption, not searchSocialproof-of-work posting that makes you look like the busiest, most competent shop in townPhoto & Videoreal footage of your crew and your finished workBrandinga mark, a palette, and a voice that make a two-truck operation look like the standard in your marketLink Buildingmanual, white-hat backlinks from real sites that move local rankingsPressprofessionally written announcements distributed through established newswire networks

Anchor markets

Portland, ORInsulation systems in the Portland metroSalem, ORInsulation systems in the mid-Willamette ValleyEugene, ORInsulation systems in the southern Willamette ValleySpringfield, ORInsulation systems in the southern Willamette ValleyGresham, ORInsulation systems in the east Portland metroHillsboro, ORInsulation systems in the west Portland metroBeaverton, ORInsulation systems in the west Portland metroBend, ORInsulation systems in the Central OregonMedford, ORInsulation systems in the Rogue ValleyCorvallis, ORInsulation systems in the mid-Willamette ValleyAlbany, ORInsulation systems in the mid-Willamette ValleyTigard, ORInsulation systems in the southwest Portland metroLake Oswego, ORInsulation systems in the south Portland metroGrants Pass, ORInsulation systems in the Rogue ValleySeattle, WAInsulation systems in the Puget SoundSpokane, WAInsulation systems in the Inland NorthwestTacoma, WAInsulation systems in the South SoundVancouver, WAInsulation systems in the southwest WashingtonBellevue, WAInsulation systems in the EastsideKent, WAInsulation systems in the South King CountyEverett, WAInsulation systems in the north Puget SoundRenton, WAInsulation systems in the South King CountyYakima, WAInsulation systems in the Yakima ValleyBellingham, WAInsulation systems in the north Puget SoundKennewick, WAInsulation systems in the Tri-CitiesOlympia, WAInsulation systems in the South SoundLos Angeles, CAInsulation systems in the Greater Los AngelesSan Diego, CAInsulation systems in the San Diego CountySan Jose, CAInsulation systems in the Silicon ValleySan Francisco, CAInsulation systems in the San Francisco Bay AreaFresno, CAInsulation systems in the Central ValleySacramento, CAInsulation systems in the Sacramento ValleyLong Beach, CAInsulation systems in the South BayOakland, CAInsulation systems in the East BayBakersfield, CAInsulation systems in the southern Central ValleyAnaheim, CAInsulation systems in the Orange CountySanta Ana, CAInsulation systems in the Orange CountyRiverside, CAInsulation systems in the Inland EmpireStockton, CAInsulation systems in the Central ValleyIrvine, CAInsulation systems in the Orange CountyFremont, CAInsulation systems in the East BaySan Bernardino, CAInsulation systems in the Inland EmpireModesto, CAInsulation systems in the Central ValleyOxnard, CAInsulation systems in the Ventura CountySanta Rosa, CAInsulation systems in the Sonoma CountySanta Barbara, CAInsulation systems in the Santa Barbara CountyRedding, CAInsulation systems in the far northern CaliforniaBoise, IDInsulation systems in the Treasure ValleyReno, NVInsulation systems in the Truckee MeadowsLas Vegas, NVInsulation systems in the Las Vegas ValleyAll 212 cities →Every market I serve

Questions, answered straight

Do you actually understand the insulation business?

The systems are built from running my own service business and studying how insulation contractors win work — around rebate paperwork, seasonal demand, and invisible-product selling, not around a generic agency playbook.

What should a insulation company fix first?

Usually the leaks: calls that go unanswered and leads that never get followed up. An AI receptionist plus automated follow-up typically pays for everything else.

Do you take my competitors as clients?

I keep conflicts off my plate. If I'm already working deep with a insulation company in your service area, I'll tell you straight and we'll sort scope or a referral — ask about market exclusivity on retainer work.

Let's build something real.

Ready to be the insulation company everyone in your market finds first? Email bannisterderik@gmail.com or call/text 530-736-7085 — you get a straight answer from me, not a sales sequence.

Tell me what you need.

Name and a phone number is enough. You get me — not a form that disappears into an agency inbox.

Goes straight to me. No sequence, no sales team. Or call/text 530-736-7085.

The wedge

A 250+ page site for your business. $500 if you check out now.

Every service you offer and every town you serve gets its own page — built on your logo, your colors, your license number. Schema, sitemap, and llms.txt so search engines and AI assistants both read you correctly. Delivered in 7 business days. You own all of it, source code included.